In the midst of launching her latest book, our resident marketing columnist Dee Blick has taken time out to pen an exclusive new series for FMWF readers. Read on for Part 1 of Dee’s Copywriting masterclass.
Dee’s blog: Exhibitions Masterclass
Monday, June 13th, 2011Part 2 of SME marketing expert Dee Blick’s special looking at how companies can maximise the opportunites from taking part in exhibitions.
Dee’s blog: How to Be a Successful Exhibitionist
Monday, May 30th, 2011FMWF’s SME marketing guru Dee Blick has pulled together a useful two-part special looking at how companies can maximise the opportunites from taking part in exhibitions. Read on the for the first essential installment.
Dee’s blog: Online Branding
Monday, May 16th, 2011In the final part of Dee Blick’s series on Online Branding for SMEs, FMWF’s marketing columnist explores the importance of remembering traditional design in the very new world of the web.
Dee’s blog: Bad Boy Brands or Good Guys?
Tuesday, May 3rd, 2011The second instalment of Dee Blick’s series on branding for SMEs, exclusively for FMWF.
Dee’s blog: Brilliant Brands That Get My Vote
Tuesday, April 19th, 2011FMWF’s very own marketing columnist Dee Blick reveals her branding Hall of Fame and explains why they all have the “three C’s” in common.
Dee’s blog: John Galliano – Why Dior’s Darling Went Down
Monday, April 4th, 2011Marketing guru Dee Blick takes a look at John Galliano’s fall from Grace at the house of Dior and says his untimely exit provides valuable branding lessons for SMEs.
Dee’s blog: By Royal Appointment or Not?
Monday, March 21st, 2011Can small businesses benefit from the royal wedding and if so, how? FMWF’s resident marketing guru Dee Blick guides you through the profits and pitfalls involved.
